The Ultimate Guide to Email Design and 13 Best Practices

As a new marketing assistant, I once created an email campaign for our biggest product launch. Despite spending hours crafting the seemingly “perfect” message, the next day’s analytics showed dismal open and click-through rates.

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How to Write a Case Study: Bookmarkable Guide & Template

Earning the trust of prospective customers can be a major challenge. Before you can expect to earn their business, you’ll need to demonstrate your ability to deliver on the promises of your product or service. The best way to win new business is with cold, hard proof.

person at computer writing a case study

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The Best Free Business Budget Templates in 2024

Business budgets are a source of truth for your income and expenses. That includes all the money you spend — from A/B testing your marketing campaigns to your monthly office rent.

business budget template on computer

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The 8 Best Free Flowchart Templates [+ Examples]

Once upon a time at university, I used flowcharts to map out my research processes so they could be clearly understood and repeated during peer review. Lately, I’ve been using flowcharts to organize an instructional book on floral design. Today, I’ll be exploring flowcharts as they pertain to the business sector.

woman at computer using flowchart template

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13 Tips on Writing Blog Posts That Rank on Google

I’ve written hundreds of blogs as a content marketer, but I’m still susceptible to the amateur mistake of thinking about writing for SEO only after a blog is already written.

blogging for seo, magnifying glass and typewriter

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The 22 Best Video Editing Apps for 2024

Video is an effective and ever-growing form of marketing. 64% of marketers credit marketing videos on Instagram with the highest engagement. It seems that users can’t get enough: 91% of people watched an explainer video to learn more about a product or service.

best video editing apps

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Everything We Know So Far

Everyone knows that ChatGPT can generate content on nearly any topic you can imagine (some information might be made up, but that’s a story for a different article).

woman at computer using chatGPT for seo

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